Welcome to my free resources….

…a curated collection of the tools, products, programs and services that helped me turn my passion and purpose into a full-fledged business. You can think of this as your behind-the-scenes access to my Hustler’s Toolkit!

You see, I know that when you’re trying to get your own hustle going, it can cost you loads of time AND money. Plus, it gets overwhelming to sift through all the products, programs and services that get offered up everyday.

But the good news is I’ve been there, done that. I’ve already spent the hours and money figuring out and launching my own hustle. And since empowering others is part of my passion, I curated this list of my favorite tools, products, programs and services to share with you.

So here’s your access to my toolkit.

Go forth and bless your hustle!

xoxo m black

 

P.S. Full disclosure, if you sign up for something through this page, I may get a little something from the creator as a thank you for the referral. I believe in everything on this page 110% and would recommend these tools with the little extra something-something or without.

THE TECH GOODS

ClickFunnels

Of all the tech tools I use, this is my absolute favorite! Clickfunnels is basically a software that lets you build out any page you’d ever need for any type of sales funnel you can imagine. Think landing pages, opt-in pages, thank you pages, order forms, membership sites, product sales pages, affiliate sites and so much more all at the touch of a button!

Not a designer? Don’t worry, there are 100’s of gorgeous done-for-you templates. Not techy? There are video training every step of the way.

This is seriously incredible and it’s just getting better. Seriously, the 14 day free trial is worth just giving it a shot, and if you hate it, cancellation is fairly easy…but I doubt you’ll use it. This is holy grail for me. 

Divi WordPress Theme by Elegant Themes

Not tech savvy, but want your website to look professional without handing out tons of money to the nearest graphic designer/web builder/wordpress guru? *Raises hand* Yup, that was me too! BEFORE DIVI.

Divi is seriously the greatest wordpress theme I have used to date. It is highly customizable, while still being super simple to use. It comes with tons of existing templates so you can literally just plug and play. It has an amazing drag and drop theme builder so you don’t have to know ANY code to add an image here, create columns there, add a button, ecetera ecetera.

I LOVE this theme and it’s the only thing I use on all of my sites. The only caveat is once you use Divi, it will be hard to change your website to another theme later because of the drag and drop page builder. But you shouldn’t have to change because it is so easy to use and highly customizable.

BONUS | Check out this Divi Theme Support Facebook Group. The people here are all Divi users willing to help other Divi users with tech issues + they share all the cool things they’re doing on their own sites.

Popup Ally

You know how most websites these days have really annoying popups that are rude and interrupt you when you’re reading a web page? Well, there’s a reason these website owners use these.

They work. Sad, but true.

Even though popups annoy people, they still get a percentage of people who wouldn’t have opted in otherwise to join your list. So what’s an ethical business owner to do? Install this super awesome polite popup by digital strategist Nathalie Lussier!

I use this all over my business site and it has been an absolute dream! It does embedded opt-ins, pop-ups, and so much more and works with all major email providers including some not listed on her site such as Active Campaign (which is what I use).

Seriously a lifesaver and there’s a free version if you want to try it before you buy it.

 

Active Campaign

When I first got started with email marketing, I started off with Mailchimp. I was able to send my newsletters and set up an autoresponder for my opt-in, but I wanted more. Instead of just an opt-in, I wanted an automated welcome sequence. I also wanted to know how people were opting in to my list. I had heard the hype about Infusionsoft and gave it a whirl…. and hated it. I’m sure it’s great but for small businesses, it just wasn’t worth it.

I almost gave up on the search for a better email marketing system…. and then I found Active Campaign!

  • It automates your marketing through email workflows (seriously genius!)
  • You can segment your email list with tags, including adding tags as your contacts interact with your emails.
  • You can see top contacts (aka the people engaging with you the most).
  • You can export your list and import into Facebook Ads  to create an ultra targeted campaign.
  • It connects with your contacts social accounts and imports their profile pics so you finally can put a face to the name.
  • You can reuse and resend a campaign, to just the new contacts that have joined since your original broadcast.

All this at a fraction of the cost of other email providers. Oh and by the way, you can send newsletters too.

Acuity Scheduling

Acuity Scheduling is one of the most versatile scheduling tools out there. This baby lets your clients to schedule themselves from anywhere in the world and automatically adjusts to their time zone. It allows you to collect prepayment or partial deposits, create intake forms for your clients so you get all the info you need upfront, and even create package deals. You can also send invoices, create discount codes, and can sell both services and physical products.

Plus it syncs with BOTH Google Calendar and iPhone and has its own app. It’s also super easy to customize and you can have it as a link or embed it on your website.

It’s the perfect appointment booking tool, no matter what stage you are in your business and it’s the ONLY one I recommend.

P.S. If you’re still iffy, give the free trial a test drive and look out for their welcome email. They generally allow you to extend the free trial with a little bit of engagement on your part.

Canva

Canva is one of my favorite free tools! It’s a graphic design platform that allows me to feel like a professional graphic designer without all the hard work! I use this to create all of my PDF downloads and keep them looking professional. You can also create posts for all of your social media on here too and so much more. Check it out!